Today, the U.S. consumer spends an average of 2 hours and 38 minutes per day on smartphones and tablets. 80% of that time (2 hours and 7 minutes) is spent inside apps and 20% (31 minutes) is spent on the mobile web.
On the fifth anniversary of the iPhone, Flurry, a mobile apps monetization and ad platform, released a stat filled study around mobile apps. Lots of really really good data throughout the summary.
For the full report, click here.